Isetan – Shinjuku

Tokyo, Japan


Lera Shvets

The department store was opened years ago but in early 2013 it was renovated and redesigned. Now it's a fashion museum – every floor is dedicated to a particular fashion trend or art. Thus, in Decade boutique you'll find the classics of the 1960-70s while MONO/KOTO showcases collaborations between artists, jewelers and designers.


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